Remove the guesswork and win more jobs!

The Proposal Guide shows you, the designer, how to craft proposals that your design clients won’t be able to resist. Use our proven proposal template to close your leads with confidence.

$89  $249

You're buying downloadable PDF

Hi! My name is Arek Dvornechuck.

I’m the author of The Proposal Guide, and I’m the guy who went from working at top branding agencies to starting my own design studio.

Now I share some of the top agency frameworks to help you succeed with your own business.

This is my story.

Craft winning proposals using our proven template.

What if you could stop wasting time on writing proposals that don't convert?

What if you could win over better clients paying premium rates?

What if you could sleep well knowing you've found the right way to close leads effectively?

What's Inside:

30+ Page Guidebook

The Proposal Guide gives you the tactical direction and clarity you need to craft effective proposal.


We provide design-ready templates to use for different projects, from logo, to branding to website clients.

Sample proposal

See an example of the actual proposal that win us new business.

Craft proposals that win new business!

$89  $249

Ready to close more leads?

Through our decades of experience we’ve come to value:

1. Shifting the client’s focus from deliverables to benefits.
2. Anchoring your prices to the outcome (not hours).
3. Giving the clients an option of different level of engagement.

What people say

Never, ever lose a client again!

Do you spend days working on design proposals that ultimately don’t turn into business? Imagine knowing exactly what words to use when crafting your next proposal. Increase your close rate dramatically, and stop leaving money on the table.