Don't be just a designer. Level up today!

Strategy Guide empowers you, the designer, to run discovery sessions with your clients. You will go from order-taker to valued partner and engage at the highest level of brand strategy.

$249   $499

You're buying downloadable PDF with video tutorials

Watch the 2nd tutorial for free here (out of 4):Videos: 1, 3 & 4 available with PDF purchase only!


Hi! My name is Arek Dvornechuck.

I’m the author of The Strategy Guide, and I’m the guy who went from working at top branding agencies to starting my own design studio.

Now I share some of the top agency frameworks to help you succeed with your own business.

This is my story.

Run strategy workshops using the proven framework.

What if you could stop wasting time on cookie-cutter process and endless revisions?

What if you could land much better clients paying premium rates?

What if you could sleep well knowing you've found the right way to transform your business?

What's Inside:

30+ Page Guidebook

The Strategy Guide gives you the tactical direction and clarity you need to run discovery sessions (with examples)

Video tutorials

Watch 4 step-by-step videos tutorials.


We provide worksheets to print out and/or use on computer.

Sample brief

See an example of delivery document, a strategy and design brief.

Learn strategy and get bigger, better clients!

$249   $499

Ready to learn strategy?

Through this process we have come to value:

1. Becoming a strategic leader vs an order taker
2. Iteratively scaffolding to a solution vs endless revisions
3. Listening & considering all the team’s ideas vs arguments

What people say


Become a brand strategist.

Master the art of the strategy, so you can confidently work with the clients of your dreams. We provide you with worksheets, templates, sample documents and recordings. Level up today!

Grab our proven framework.

$249   $499

You're buying downloadable PDF with video tutorials