Modern Money

Brand Identity, Web Design

Brand identity and web design for the personal brand of Kelly Osterhout, a financial advisor from New Jersey.

Modern Money is a different way of thinking about money, in a modern way and by using digital tool Kelly teaches how to make your money work for you.

The identity treats the logo as a metaphor for a coin than spins around to symbolize your money working for you. Each bright color (digital) represents a different money topic.